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Clark Commercials
The Clark campaign will spend $220,000 in the first week's blitz airing the commercial on WMUR, the only broadcast affiliate in the state, and cable outlets in New Hampshire. The campaign plans to spend another $1 million before the January 27 primary. To pay for the first week's ads, the Clark campaign has launched an online fundraising promotion on the Clark04.com website. Supporters can donate to a special New Hampshire fund that keeps the ads on the air.
This is consistent with the activist roots of the campaign. Clark decided to run for President after a group of supporters used the internet to raise money and increase awareness of the General over the summer. This strong base of support has allowed the Clark campaign to hit the ground running and compete with candidates who have been running TV ads for months.
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